The Piercing makes a speciality of piercing jewellery constructed from varied supplies together with gold, silver, surgical metal, and titanium. The corporate is situated at Nanjeong Equipment (purchasing middle) in Seoul’s Namdaemun Market. It provides merchandise crafted from 14K, 18K, and 24K gold, 925 sterling silver, surgical metal (316L), and titanium. All merchandise use nickel-free supplies to reduce pores and skin irritation and irritation.
The Piercing sells varied kinds of piercings for various physique elements together with tragus, helix, internal conch, outer conch, daith, cosy, rook, barbell, ring, and stud, in addition to earrings, bracelets, necklaces, and finger rings. It operates its personal manufacturing line, enabling customized design and branded merchandise manufacturing.
Normal piercing jewellery is made by combining a brass head with a surgical metal (316L) bar and ball, whereas titanium merchandise are crafted from medical-grade titanium. Ornamental parts embrace cubic zirconia, pearls, opals, Swarovski crystals, crystals, and pure stones.
Client reactions have been constructive. One on-line store proprietor said, “We supply and promote surgical metal merchandise, and we not often get inquiries about irritation. The standard is great for the value, so the reorder price is excessive.” A feminine buyer in her 20s shared, “Earlier than, after I wore different common earrings, my ears would swell and itch, however after switching to titanium merchandise, the issues disappeared.” One other enterprise proprietor working an adjunct retailer commented, “14K gold merchandise do not tarnish, resulting in excessive buyer satisfaction,” and famous, “Their designs are additionally stylish, making them common with Gen Z clients.”
The Piercing operates a wholesale-only transaction system. Transactions are doable after verifying a certificates of enterprise registration for the preliminary transaction. Basic piercing merchandise and surgical/titanium merchandise will be ordered in portions of three or extra per sort, whereas silver and 14K merchandise will be ordered individually. After transactions, the corporate gives re-plating providers for colour discoloration and after-sales service for some merchandise.
The Piercing helps on-line orders via its wholesale-only web site ‘THE GOLDEN’, and new product bulletins may also be discovered on its Instagram account. The corporate exports merchandise to abroad patrons in Japan, Europe, and different areas.
A consultant from The Piercing said, “We purpose to turn out to be an organization retailers can belief by understanding the product tendencies shoppers want,” including, “We’ll design and produce objects ourselves utilizing dependable uncooked supplies and provide them at honest costs.”
