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Samsung Hearth & Marine Insurance coverage launched an English- and Chinese language-language claims service to make insurance coverage procedures extra handy for its rising variety of worldwide prospects, the corporate stated Monday.
The service is obtainable via each the agency’s official web site and cellular app.
To implement the service, the insurer analyzed world prospects’ digital service utilization, which confirmed that essentially the most generally used perform was claims submission, accounting for 58.3 p.c, adopted by premium fee at 14 p.c and certificates issuance at 9.5 p.c.
Amongst international customers, 68.6 p.c spoke Chinese language and eight.4 p.c spoke English, indicating robust demand for assist in these two languages for the claims course of.
Primarily based on this evaluation, the corporate rolled out English and Chinese language companies for the claims part first, permitting international prospects to navigate the method extra simply and precisely.
Throughout improvement, the agency carried out usability checks with English- and Chinese language-speaking customers to guage the structure, directions and enter steps, and integrated the suggestions into the service.
“The launch of this international language service permits worldwide prospects to make use of our insurance coverage companies extra conveniently and precisely,” a Samsung Hearth official stated. “We’ll proceed to broaden the supported languages and repair protection to additional improve service high quality for our world purchasers.”
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