Gmarket introduces MXN, a dedicated platform offering direct access to overseas luxury brands across all categories. This service leverages a database of 20 million luxury item sales to recommend top overseas brands to shoppers.
Authenticity and Security Features
MXN guarantees genuine products through strict verification, along with secure overseas distribution and logistics channels. Transactions remain safe even for individual deals without direct oversight, eliminating common risks.
Launch Promotion Details
Gmarket aggressively promotes the MXN rollout with a week-long event starting March 1, called “Discover Direct Overseas Luxury Purchases.” All customers receive an 8% discount coupon on regular-priced items site-wide and a 10% coupon for brand premium products.
Daily Brand Specials highlight rotating luxury lines with boosted savings. These combine an 8% base coupon and a 12% brand-specific coupon, delivering up to 20% total discounts. Items operate on limited stock at special prices and may sell out early.
Featured Brands by Day
Weekly specials include:
- Monday-Tuesday: Ganni, Stone Island
- Wednesday: Burberry
- Thursday: Max Mara
- Friday-Saturday: Gucci, Longchamp, Dragon Diffusion
- Sunday: Becks Star, On Running, Camper, Premiata, New Balance
Company Perspective
A Gmarket official stated, “Demand for overseas luxury items surges rapidly, and partnering with reliable platforms—even for newcomers—strengthens our product oversight.” The official added, “Diverse coupons and daily brand deals will drive engagement with popular luxury goods.”
