Samsung Electronics has achieved an amazing 64% market share within the international foldable smartphone market. This success comes because the Galaxy Z Fold7 and Flip7, launched in July this yr, gained reputation worldwide. Pushed by the recognition of Samsung’s foldable telephones, the foldable telephone market additionally grew 14% in comparison with the earlier yr, setting a quarterly report.
In accordance with a report launched by market analysis agency Counterpoint Analysis on Dec. 5, international foldable telephone market shipments within the third quarter grew 14% year-over-year, recording the very best quarterly efficiency ever. The foldable telephone market accounted for two.5% of the general smartphone market.
Samsung Electronics’ market share reached 64%, up 8 share factors from the identical interval final yr. Huawei took second place with 15%, adopted by Motorola (7%), Honor (6%), and Vivo (4%).
The Galaxy Z Fold7 and Flip7 performed a big function in Samsung Electronics’ elevated market share. The Fold7, specifically, garnered extra consideration than the Flip mannequin by enhancing its premium enchantment by means of a thinner body, lighter {hardware}, improved hinge sturdiness, and higher crease visibility.
Counterpoint Analysis analyzed, “Whereas shipments of clamshell-type fashions just like the Galaxy Flip additionally confirmed an upward pattern due to Samsung Electronics’ new lineup and the excessive reputation of the Motorola Razr60 sequence, the expansion of ‘book-type’ fashions such because the Galaxy Fold and Huawei Mate sequence was notably notable.”
Subsequent yr, the foldable market is anticipated to broaden considerably in comparison with this yr with the launch of Apple’s first foldable smartphone, which leads the premium smartphone market.