Samsung Show CEO Yi Chung speaks throughout an interview on the sidelines of CES 2026 in Las Vegas, Saturday.
LAS VEGAS — As synthetic intelligence reshapes the worldwide electronics trade, some predict a future through which screens will fade in significance, changed by voice- and sensor-based interfaces.
Samsung Show, nevertheless, takes a distinct view.
“As edge AI units develop, the variety of shows will enhance considerably,” its CEO Yi Chung mentioned throughout an interview with reporters on Wednesday (native time), arguing that screens will stay central to person expertise even in an AI-driven world.
Edge AI refers to working synthetic intelligence algorithms straight on units, quite than sending information to a central server or cloud for processing.
Talking on the sidelines of CES 2026, Yi mentioned that whereas some units intention to reduce the function of shows, an opposing development is rising as AI expands past smartphones into wearables, automobiles and robots.
“There’s a development towards decreasing shows, however on the similar time, shows are being emphasised much more,” Yi mentioned. “With out shows, units turn out to be very inconvenient to make use of.”
Yi harassed that AI won’t remove screens however multiply them. As intelligence shifts from the cloud to the sting, extra units would require visible interfaces — not solely high-end shows but additionally easy, low-cost screens used to convey fundamental data.
“Some analysis establishments challenge that the variety of shows may rise by as a lot as tenfold,” Yi mentioned.
He emphasised that development won’t rely upon a single breakthrough gadget however on the unfold of a number of kind components, every with its personal show necessities.
“We have no idea what the long run gadget shall be,” Yi mentioned. “However now we have to be absolutely ready for wherever shows are wanted.”
Samsung Show’s broad lineup of idea merchandise showcased on the world’s largest know-how commerce present — together with automotive digital cockpits, good glasses and wearable shows — displays that technique.
“We’re not a tool maker,” Yi mentioned. “That’s why we don’t know which gadget will outline the long run. We now have to organize for all potentialities.”
Yi added that visible interfaces will stay important whilst voice-based AI advances, notably in robotics.
“A robotic alone seems to be unusual,” he mentioned. “It must shine, present data and categorical its standing.”
Samsung Show showcases its AI OLED Bot at a media occasion in Las Vegas, Monday (native time). Courtesy of Samsung Show
Future shows, he mentioned, should evolve naturally from acquainted objects quite than drive customers to undertake uncomfortable new kind components.
“If one thing is inconvenient, individuals won’t use it,” Yi mentioned. “What issues is how issues we have already got and use can change naturally.”
In the meantime, Chinese language corporations at this 12 months’s CES showcased a variety of show applied sciences, intensifying competitors for main Korean show makers. Yi acknowledged that Chinese language companies are quickly strengthening their capabilities, investing aggressively in OLED in addition to next-generation applied sciences comparable to micro shows and OLED-on-silicon.
“China is working very arduous,” Yi mentioned. “However in OLED, the hole remains to be very giant.”
Yi famous that in areas the place show applied sciences have turn out to be extra mature, variations can seem much less seen at first look. Nevertheless, he harassed that know-how corporations proceed to develop new options to take care of and widen their aggressive edge.
“In areas the place know-how has turn out to be saturated, issues might look comparable,” he mentioned. “That’s the reason know-how corporations repeatedly develop new applied sciences to take care of and widen the hole.”
Yi pointed to Samsung Show’s 8.6-generation OLED know-how, which adopts an all-oxide strategy for giant IT-sized panels.
“This type of know-how nonetheless has a spot,” he mentioned, including that whereas it’s tough to know the way deeply Chinese language rivals are growing internally, “primarily based on what’s seen, there’s a technological distinction.”
